The food truck industry originated in the United States.
But, Philippine entrepreneurs are also making their mark.
The Binalot group is one of the earliest pioneers in this industry.
They base their success on location, affordability and concentrating on the working class.
Currently, they have many franchises throughout metro area.
Fast service and a basic menu have also part of their success.
The U.S. may have started the food truck industry; but businesses have rolled out their own recipes for success all over the world.